The volume of production of bmw on the autotor. BMW of German assembly: what is the difference from Kaliningrad cars. Features of "BMW" assembled in Russia

BMW is a German manufacturer of modern and functional cars. They are not only presentable in their appearance, but also have the most modern technical characteristics, which makes them so popular and in demand. But where are BMWs made? The company's production facilities are located in Germany. Among the main producing cities are Regensburg, Leipzig, Munich and Dingolfing. And cars are assembled at enterprises located in Thailand, India, Malaysia, Egypt, South Africa, Vietnam and the USA (Spartanberg). BMW assembly in Russia is carried out at the Avtotor enterprise, which is located in Kaliningrad. BMW assembly in Kaliningrad is not inferior in quality to other producing countries.

Where is bmw x3 assembled

The second-generation crossover, namely the BMW x3, is produced at the BMW plant in Greer, South Carolina, USA. It was deployed on September 1, 2010, after the last X3 body style (E83) rolled off the assembly line.

Where is bmw x5 assembled


The car is produced at a factory located in Spartanburg, South Carolina (USA). Release is made both for the American, and for the European market. In the USA, the start of sales falls on 1999; in Europe, a car of this brand appeared a year later - in 2000.

Where is bmw x6 assembled


Like the previous model, the BMW x6 is assembled in the USA - Spartanburg (South Carolina, USA). In Russia, this process takes place in Kaliningrad. Also, the collection of cars of this model is carried out in Egypt, India, Thailand and Malaysia.

Where is bmw x1 assembled


The production of cars of this model began in October 2009 in Germany, Leipzig.

Where is bmw 7 series assembled


This series of BMW cars is marked as "BMW Individual". Assembly is carried out at the plant in Dingolfing. This is a truly unique car, you can understand this by looking at the appearance of the car. The side pillars, the strip that sits above the glove box, and the headrests emblazoned with The Next 100 Years emblem are a truly modern and stylish car.

Where is bmw 3 series assembled


Cars of this series have been produced since 2012 in Germany, in Munich.

Where bmw i series is assembled: i3, i8


Assembly of cars bmw i series: i3, i8 is also carried out in Leipzig, Germany.

"Thus, BMW is the optimal choice for those who value comfort and modern technology."

Basically, car production is concentrated abroad. Thanks to this, each car has all the necessary technical characteristics and many other important advantages.

As a result, BMW cars are becoming more and more popular because they meet all the needs of users.

The German concern BMW will build a full-cycle plant for the production of its cars in the Kaliningrad region of the Russian Federation, said Russian Minister of Industry and Trade Denis Manturov.

"The project for the production of BMW cars will be implemented as part of a special investment contract, the parameters of which are now being agreed upon by the Russian Ministry of Industry and Trade and the government of the Kaliningrad Region," he said in an interview. "Vedomosti" .

At the end of last year, it became known that the Russian division of BMW, a subsidiary of BMW Rusland Automotive LLC, was under the planned production of cars and auto components.

Earlier it was reported that the German concern, in addition to the westernmost region of the Russian Federation, also considered sites in the Moscow region, where Daimler AG and the subsidiary of the Japanese concern Toyota, Hino, have already decided to build, the newspaper notes. Also, BMW was thinking about building a plant in the Kaluga region and the possible use of the General Motors plant in St. Petersburg, but in the end they chose the Kaliningrad region.

"We have a lot of experience in this region," a representative of the concern explained to the publication. Since 1999, BMW cars have been at the facilities of the Avtotor Kaliningrad plant. They produce models of the third, fifth and seventh series, crossovers X1, X3, X4, X5, X6. The production capacity is about 40 thousand cars per year.

The management of Avtotor reported that for the construction of a full-cycle car assembly plant for the production of BMW, it is planned to sign a special investment contract (admission to in exchange for investment). This is what BMW competitor Daimler has already done, which by 2019 will produce Mercedes-Benz cars in the Moscow region.

Preferences in exchange for investments

Another reason is "the government's policy that is favorable for investment," the Vedomosti interlocutor added. The Kaliningrad region also has a special economic zone (SEZ), and its residents receive budget subsidies comparable to the cost of paying customs duties when importing components, the publication notes.

BMW is considering several sites for the construction of a plant in this region, the main option is a 56-hectare site in the Khrabrovo industrial park, head of the Kaliningrad region Anton Alikhanov said. According to him, during the construction phase, which will take from two to two and a half years, the site will be leased, and then the company can buy it.

The cost and other parameters of the project in BMW, the Ministry of Industry and Trade and the regional government have not yet been disclosed. As expected, this will be only BMW's investment, comparable to the cost of similar projects in Russia, Alikhanov said.

As reported, the Daimler car plant under construction in the Moscow region will cost the company about 250 million euros. In the fall of 2017, BMW Senior Vice President Hendrik von Künheim said that the company's investment in the creation of a full-cycle production in Russia could amount to several hundred million euros.

According to the newspaper's source, the capacity of the future BMW plant will be comparable to the sales of the brand in Russia. According to statistics, in 2017, Russians became owners of 31,598 BMW cars.

BMW's interest in building a full-fledged plant in Russia is connected with the upcoming change in state regulation of foreign companies in the Russian Federation, which will require the concern "deeper localization in order to fully conduct business," von Kuenheim explained.

Currently, the Ministry of Industry and Trade and the Ministry of Economic Development are developing a new investment regime that will replace the existing agreements on industrial assembly in the Russian Federation. The Ministry of Industry and Trade believes that special investment contracts that provide access to state support in exchange for investments, increased localization, and so on, are also optimal for the new regime, the article notes.

The presence of a special investment contract will also return BMW the opportunity to participate in public procurement - they previously accounted for 3% of the brand's total sales in Russia, the brand representative explained. In addition to federal benefits, the company will receive preferences at the SEZ level, including a zero rate on income taxes, property, land tax in the first few years of the project, reduced insurance premiums, Alikhanov listed.

Well, at least that's what Avtotor claims.

Such a scandal in the Russian automotive industry has never happened, perhaps...

The Kaliningrad plant "Avtotor", which specializes in assembling BMW cars, was abandoned by the Russian representative office of the German brand after a number of customers filed lawsuits against it.

The myths about the high quality and reliability of Bavarian cars assembled in Kaliningrad are debunked by auto expert Sergey ASLANYAN

The site of the plant states in detail that "Product quality is assessed according to 10,862 parameters." For the key model 5 of the E39 series, the quality reached “the highest indicator at BMW enterprises”, and when the new “five” E60 was launched in 2004, the plant provided an exorbitant level and therefore “the management of the concern decided that all new foreign assembly projects would be tested at Avtotor. Finally, in our country, there were people, technologies and the ability to overtake foreigners and make a product like a human being, along the way giving the native consumer a product that is superior in quality to the original. And all this is the Avtotor plant, the leader of the automotive industry, the locomotive of the industry, the standard of quality.

The deception was revealed gradually, but on a large scale. When the unattainably high quality of cars assembled at Avtotor turned into a series of warranty repairs, some customers wished to return the broken cars to the company and receive money. But the dealers quietly hid the work orders confirming the fact of warranty repairs, and the Russian representation of the Bavarians explained that BMW Russland Trading LLC is not a seller (manufacturer, importer or authorized organization) of your car. We do not have legal grounds to consider your request for a vehicle replacement or refund, we hope for your understanding, Sincerely, BMW Russland Trading LLC, Filippov, Customer Claims Specialist.” That is, BMW has nothing to do with what people are doing in Kaliningrad and on what basis they assemble BMW cars there is unknown.

BMW customers do not suffer from excess patience and, having paid two, three, four, five million rubles for Kaliningrad counterfeit goods, they went to court and won them crushingly. Representatives of the concern held the onslaught, like the Germans near Koenigsberg, skillfully explaining to the court and clients that they have nothing to do with these cars produced in Kaliningrad, and they have no authorized organization in Russia, but in the end they repeated the historical outline and retreated from the field fight, indemnifying clients for losses.

The list of claims against Avtotor's BMWs turned out to be incredibly extensive and includes everything that the car consists of - from exhaust system gaskets to jammed steering and the need for engine overhaul with a ridiculous mileage of 10,000 km. Marriage both in components and in assembly, made by the hands of the domestic proletariat, which has survived the TUV control audit in droves and is adorned with the ISO 9001:2008 quality certificate. The site of the plant exudes pride: “Considerable efforts and funds have been spent on improving the skills of the management and operating personnel. Several leading plant quality auditors have been trained in Germany at BMW plants. Avtotor received a certificate of compliance with the international quality standard ISO 9002 from TUV Management Service in February 2001 and became the first machine-building enterprise in Russia to have such a certificate.

It turned out that the horse was not fed. There are a lot of papers, but the quality is domestic, familiar ... AVTOVAZ. And even the list of problems echoes. On the Kalina, the electric power steering of the Korean company Mando wedges, on the BMW, the power steering of all possible European manufacturers, which are difficult to calculate, but, for example, on the X3 model, the sixth replacement of the supplier has already happened.

It turns out that the system for obtaining certificates has been worked out, but it is still not possible to achieve quality from workers. Personnel shortage, low qualifications and the question "What to do?"

And then clever Bo Andersen came to AVTOVAZ, starting with the inevitable layoffs. He knows perfectly well that 15,000 workers are enough in his new field instead of the current 80,000 people. Layoffs have already been announced and the first tranche of 7,500 people are sent out of the gate, of which 5,000 are the same proletariat. At their native AVTOVAZ, they are superfluous, worthless, useless and dangerous for production. But right outside the outskirts they turn into experienced specialists, skillful and responsible, useful to the cause. The role of an exile in Russia historically commands respect. A kick in the ass raises the status and finishes either the aura of a martyr, or the image of a hero who has taken a sip of injustice and received more than he deserved. In general, in our country they love the poor, thrown over the fence and wandering in search of a better life. Where do the fired go? Moreover, this is the first tranche, and soon several tens of thousands more specialists of comparable level will be thrown from AvtoVAZ into the wild. As expected, it turned out that in the halo of high qualifications, suitability for work and good craftsmanship, i.e. in the tale of the great martyrs, in our country they still believe.

Ramzan Kadyrov called these people to Chechnya. It's hard to imagine their reaction. Perhaps, after such an invitation, one would want to seriously respond to Dmitry Medvedev's idea for the development of the Far East.

And then an invitation came from Avtotor. Director Alexander Sorokin addressed the exiles and dispossessed through the newspaper and affectionately outlined the prospects for the upcoming 15 factories for the production of components and a working settlement for 50,000 people.

If the courts lost by BMW were already forgotten in the distant past, or the quality of Togliatti was not systemic, but random, and the country did not know about the equal sign between BMW and Zhiguli, inviting workers from the useless AVTOVAZ to the Europeanized Avtotor would be bewildering, turning into a quiet panic. After all, people in whose hands solid "Lada" are obtained should not be allowed near real BMWs. There is an abyss between brands in everything, including the most important parameter - quality. And calling the poor to a decent place is possible only secretly, hiding the fact, fighting in every way with leaks to the press.

But this is still a symbol of quality for the inhabitants of BMW, Avtotor is a worthy bearer of certificates, and the representative office of the company is an honest partner of the consumer. Reality annulled all three stereotypes. BMW has fallen to the level of Zhiguli in quality, Avtotor has nothing to do with the Bavarian concern and makes counterfeit cars, there are no representative offices of the company in Russia, and the client is despised, removed from the RF Law “On Protection of Consumer Rights” and deprived of the opportunity to use BMW cars without the support of the court without any problems. Therefore, there is nothing surprising in inviting Togliatti residents to Kaliningrad. Former VAZ workers at Avtotor are the place. Invaluable personnel will logically join the team, find themselves in their own environment and continue their familiar business.

There are two events in the Kaliningrad company "Avtotor", which produces BMW cars. Firstly, now the first batch of cars of the third series is being assembled there, which will be delivered to official dealers in just a few days. Secondly, the Russian company was awarded a certificate of compliance with the ISO 9002 quality standard.

Recall that the production capacity in Kaliningrad is designed to produce ten thousand cars a year. But in reality, the plant produces less. This is due to only one reason - demand. Moreover, Avtotor itself is not engaged in the sale of finished products. He is only a contractor, and the customer is BMW Russland Trading, which is responsible for both production volumes and sales.

The geographical location gives "Avtotor" solid advantages in comparison with other enterprises involved in the assembly of foreign cars. Largely due to the regime of the free economic zone, Kaliningrad products are at least 20% cheaper than imported ones. This circumstance significantly affected the level of Russian sales of BMW. Plans for 2001 look very solid. They can be judged by the order that Avtotor received from BMW - over two thousand cars. It can be assumed that a double increase in volumes will be achieved due to the introduction of the third series, which, by the number of sales, will apparently approach the most popular five in Russia.

WHAT IS THE ISO WORTH?

The fact is that ISO is not just a standard. It is an international organization headquartered in Geneva, which includes 63 states. It has developed a number of generally recognized quality standards, which are numbered in ascending order (9001, 9002, 9003, etc.), depending on the completeness of the process covered. Each figure implies a strictly defined type of activity. Moreover, it is not the quality of the final product that is evaluated, but the entire system that allows the production of high-quality products. For example, the ISO 9002 standard assigned to Avtotor provides a guarantee of quality in the following areas: management, planning, production and work with personnel. However, it excludes the design and sale of cars.

It should be noted that ISO standards are not static documents. They are constantly modified in accordance with the increasing requirements not only for certain goods, but also for production as a whole. For example, a year ago, changes were made to protect the environment, facilitate the application of the system in all industries, for all types of products and services, and adapt standards for use by small and medium-sized enterprises.

Several authorized organizations have the right to audit companies. In the case of Avtotor, the German company TUV Suddeutschland, based in southern Germany, quite logically turned out to be such. Its specialists are well acquainted with BMW enterprises and therefore know very well what a modern car factory should be like. In addition, TUV has accumulated significant experience in working in Russia. She is engaged in the certification of AvtoVAZ production facilities. By the way, since 1994, this organization has certified 32 Russian enterprises of the chemical, metallurgical, machine-building and automotive industries.

To be specific, obtaining a certificate does not give any immediate benefit. It's just that ISO is a mandatory attribute, it is impossible to conduct a modern business without it. But, having received the long-awaited paper once, the company's managers can by no means "rest". The fact is that compliance with the standards must be confirmed annually. And this is far from a formal procedure. If there is the slightest doubt, auditors will immediately arrive in Kaliningrad, from whom do not expect any indulgence. Such a system really guarantees quality and does not allow the manufacturer to relax. So now "Avtotor" is faced with the difficult task of holding the won positions.

So far, everything is in order with the quality in Kaliningrad, which was confirmed at a press conference by the head of the BMW AG quality management department, Wolfram Rehm. He noted that today Avtotor has become number one among all the company's foreign production facilities. Still, Kaliningraders should not flatter themselves. The current level of quality is largely due to the low speed of the conveyor, which moves only a few centimeters per minute. Because of this, workers have a lot of time to slowly complete operations. With an increase in production, the speed will increase. That's when the quality system created at Avtotor will face serious tests.

Today, it makes no economic sense for us or for the manufacturer to export products to European countries or other regions. It is much more interesting to focus on the Russian market, which has recently shown signs of recovery. I also want to emphasize that now the quantitative indicators for BMW are not very important. The main thing is to achieve excellent quality, and only then increase production volumes. When cars were just being assembled in Kaliningrad, many customers doubted the level of domestic assembly. We, in turn, adhered to the only correct, in my opinion, point of view: there is no Russian or German quality. Vehicles assembled in your country must be exactly the same as the products from other BMW factories. The result exceeded expectations. Avtotor achieved the level set by the German company much earlier than a certain date. But the final confirmation is the ISO 9002 certificate, which is not awarded for beautiful eyes.

In principle, every BMW plant has such a certificate. But in the case of Avtotor, no one forced it to undergo a strict audit. It was an initiative of Kaliningrad. I would like to emphasize once again that ISO 9002 is not a vehicle quality certificate. It is a document that certifies all production, from management to the activities of workers on the assembly line. /"Expert, Auto #4 (26), April 2 /

The best BMW plant in the world is our Kaliningrad Avtotor. The site of the plant states in detail that "Product quality is assessed according to 10,862 parameters." For the key model 5 of the E39 series, the quality reached “the highest indicator at BMW enterprises”, and when the new “five” E60 was launched in 2004, the plant provided an exorbitant level and therefore “the management of the concern decided that all new foreign assembly projects would be tested at Avtotor. Finally, in our country, there were people, technologies and the ability to overtake foreigners and make a product like a human being, along the way giving the native consumer a product that is superior in quality to the original. And all this is the Avtotor plant, the leader of the automotive industry, the locomotive of the industry, the standard of quality.

The deception was revealed gradually, but on a large scale. When the unattainably high quality of cars assembled at Avtotor turned into a series of warranty repairs, some customers wished to return the broken cars to the company and receive money. But the dealers quietly hid the work orders confirming the fact of warranty repairs, and the Russian representation of the Bavarians explained that BMW Russland Trading LLC is not a seller (manufacturer, importer or authorized organization) of your car. We do not have legal grounds to consider your request for a vehicle replacement or refund, we hope for your understanding, Sincerely, BMW Russland Trading LLC, Filippov, Customer Claims Specialist.” That is, BMW has nothing to do with what people are doing in Kaliningrad and on what basis they assemble BMW cars there is unknown.

BMW customers do not suffer from excess patience and, having paid two, three, four, five million rubles for Kaliningrad counterfeit goods, they went to court and won them crushingly. Representatives of the concern held the onslaught, like the Germans near Koenigsberg, skillfully explaining to the court and clients that they have nothing to do with these cars produced in Kaliningrad, and they have no authorized organization in Russia, but in the end they repeated the historical outline and retreated from the field fight, indemnifying clients for losses.

The list of claims against Avtotor's BMWs turned out to be incredibly extensive and includes everything that the car consists of - from exhaust system gaskets to jammed steering and the need for engine overhaul with a ridiculous mileage of 10,000 km. Marriage both in components and in assembly, made by the hands of the domestic proletariat, which has survived the TUV control audit in droves and is adorned with the ISO 9001:2008 quality certificate. The site of the plant exudes pride: “Considerable efforts and funds have been spent on improving the skills of the management and operating personnel. Several leading plant quality auditors have been trained in Germany at BMW plants. Avtotor received a certificate of compliance with the international quality standard ISO 9002 from TUV Management Service in February 2001 and became the first machine-building enterprise in Russia to have such a certificate.

It turned out that the horse was not fed. There are a lot of papers, but the quality is domestic, familiar ... AVTOVAZ. And even the list of problems echoes. On the Kalina, the electric power steering of the Korean company Mando wedges, on the BMW, the power steering of all possible European manufacturers, which are difficult to calculate, but, for example, on the X3 model, the sixth replacement of the supplier has already happened.

It turns out that the system for obtaining certificates has been worked out, but it is still not possible to achieve quality from workers. Personnel shortage, low qualifications and the question "What to do?"

And then clever Bo Andersen came to AVTOVAZ, starting with the inevitable layoffs. He knows perfectly well that 15,000 workers are enough in his new field instead of the current 80,000 people. Layoffs have already been announced and the first tranche of 7,500 people are sent out of the gate, of which 5,000 are the same proletariat. At their native AVTOVAZ, they are superfluous, worthless, useless and dangerous for production. But right outside the outskirts they turn into experienced specialists, skillful and responsible, useful to the cause. The role of an exile in Russia historically commands respect. A kick in the ass raises the status and finishes either the aura of a martyr, or the image of a hero who has taken a sip of injustice and received more than he deserved. In general, in our country they love the poor, thrown over the fence and wandering in search of a better life. Where do the fired go? Moreover, this is the first tranche, and soon several tens of thousands more specialists of comparable level will be thrown from AvtoVAZ into the wild. As expected, it turned out that in the halo of high qualifications, suitability for work and good craftsmanship, i.e. in the tale of the great martyrs, in our country they still believe.

Ramzan Kadyrov called these people to Chechnya. It's hard to imagine their reaction. Perhaps, after such an invitation, one would want to seriously respond to Dmitry Medvedev's idea for the development of the Far East.

And then an invitation came from Avtotor. Director Alexander Sorokin addressed the exiles and dispossessed through the newspaper and affectionately outlined the prospects for the upcoming 15 factories for the production of components and a working settlement for 50,000 people.

If the courts lost by BMW were already forgotten in the distant past, or the quality of Togliatti was not systemic, but random, and the country did not know about the equal sign between BMW and Zhiguli, inviting workers from the useless AVTOVAZ to the Europeanized Avtotor would be bewildering, turning into a quiet panic. After all, people in whose hands solid "Lada" are obtained should not be allowed near real BMWs. There is an abyss between brands in everything, including the most important parameter - quality. And calling the poor to a decent place is possible only secretly, hiding the fact, fighting in every way with leaks to the press.

But this is still a symbol of quality for the inhabitants of BMW, Avtotor is a worthy bearer of certificates, and the representative office of the company is an honest partner of the consumer. Reality annulled all three stereotypes. BMW has fallen to the level of Zhiguli in quality, Avtotor has nothing to do with the Bavarian concern and makes counterfeit cars, there are no representative offices of the company in Russia, and the client is despised, removed from the RF Law “On Protection of Consumer Rights” and deprived of the opportunity to use BMW cars without the support of the court without any problems. Therefore, there is nothing surprising in inviting Togliatti residents to Kaliningrad. Former VAZ workers at Avtotor are the place. Invaluable personnel will logically join the team, find themselves in their own environment and continue their familiar business.